Rethinking Retail With a Multichannel Approach

By Ruth Richter • September 23, 2020

It’s been difficult to be a retailer in 2020. The way customers shop has been dramatically impacted by stay-at-home orders, supply chain interruptions, job loss, and multiple other contributing factors. As the economy moves into the next normal, retailers are looking for ways to encourage...

Six Evolutionary Trends in Website Design for 2020

By Ruth Richter • September 16, 2020

It’s safe to say that the internet and web design have grown up in the last 30 years. Facebook used to be TheFacebook. Amazon only sold books. Even Google had an exclamation point at the end of its name and was still just a website...

Facebook Shops Empower Shopify Ecommerce

By Ruth Richter • September 09, 2020

The resounding stay-at-home orders that echoed across the country and the globe in early 2020 ended up bringing record sales to many ecommerce companies. On the other hand, small businesses—especially those with only a brick and mortar presence—had to halt operations. Many are courting imminent...
B2B ecommerce

5 Ways Your Customer Portal Can Boost B2B Customer Experience

By Ruth Richter • August 26, 2020

There are often fewer purchasing options for customers in the B2B world. Many specialized components or materials are only offered by a select few merchants who build supply contracts with their customers. While many end users will have contracts to purchase large items from specific...
ERP integration solution

7 Questions to Ask Before Integrating Your ERP and E-Commerce

By Ruth Richter • August 19, 2020

Whether your organization’s online presence is for existing customers (B2B) or to attract new customers (B2C), or a mix of the two, integrating your ERP system with your e-commerce platform is a smart step forward in setting the business up for success. A successful ERP...

Is Now the Time for a 3PL Partner?

By Ruth Richter • August 05, 2020

Over the summer months, different states began to reopen, and then some stepped back and closed again. What was originally a 2-week order to stay at home has turned into a months-long timeframe as governments, healthcare workers, and the general public continue to wade through...

Retail is Not Dead: How E-Commerce Is Helping SMBs Survive the Downturn

By Ruth Richter • July 29, 2020

Back in February, experts projected US retail could expect a modest growth of about 2.8 percent this year. That prediction was, of course, before the coronavirus hit. Suddenly, retailers were faced with store closures, stay-at-home orders, and a significantly reduced demand for most non-essential goods....

Why You Need ERP Automation and Integration in 2020

By Ruth Richter • July 22, 2020

ERPs were historically used exclusively by larger organizations. In the last several decades, ERP software has transformed into an automated solution that can benefit businesses of all shapes and sizes. ERP automation can refer both to the automation of traditional business processes, but also to...

Gear Up for Outdoor Summer Sports With IN-SYNCH

By Ruth Richter • July 15, 2020

There’s no doubt that summer 2020 will look a lot different than any of us anticipated earlier this year. Concerts, festivals, fairs, and more are canceled or postponed, and many favorite activities may not be available for some time. After staying at home for several...