What began as a small business punk-style boutique between two sisters in the 1970s evolved to include wild hair dye in the 1980s, an explosion from small to big business in the 90s, and going international in the new millennium. Manic Panic, a term coined by the sisters’ mom, is now internationally renowned for its hair colors and cosmetics. Those looking to truly highlight their individualism can happily browse through bright hair dye, neon extensions, rocker chick lashes, eyeshadow palettes, and more to define their own unique look.
In the beginning of the new millennium, products were being distributed in UK, Australia, Italy, Germany, Japan, and The Netherlands. Today, people can purchase from all over the world via their e-commerce platform. The shopping experience is smooth for customers who prefer to shop from their laptop or phone and the IN-SYNCH solution works behind the scene 24/7.